Dataset · Intent

Intent

Understand what people and businesses are actively researching. Watt’s intent data captures behavioral signals across categories and refreshes continuously to surface changing interests and demand.

Access viaMCPChatAPI
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Topic × timeOne topic, followedEarlierToday
Volume
On request
Updated
Daily
Coverage
United States
Availability
Available now
About this dataset

Intent describes what a person or business is actively looking into, expressed as signals tied to a topic and a point in time. Use it to time outreach, size demand in a category, or give a model or agent context on current interest.

Specifications

Technical specifications

Rows vary by dataset. Dashed values are still being confirmed.

VolumeTotal records or signals available
On request
Unit of recordWhat a single record or signal represents
On request
CoveragePopulation, business and geographic coverage
On request
Refresh cadenceHow often signals are refreshed
Daily
Historical depthHow far back data is available
On request
Signal taxonomyHow intent topics and categories are organized
On request
GranularityPerson, household, business or aggregate level
On request
Key fieldsRepresentative fields within the dataset
On request
Identifiers and linkageHow records match against other Watt datasets or customer data
On request
Format and schemaHow the underlying data is structured
On request
DeliveryWays to access this dataset
MCP · Chat · API
GeographyWhere the data applies
United States
Fields

What’s inside

Example field families. The exact schema is confirmed per dataset.

  • 01

    Topic and category

    What the person or business appears to be researching.

  • 02

    Recency

    How recently the intent signal occurred.

  • 03

    Signal strength

    Relative intensity or confidence of the behavior.

  • 04

    Entity resolution

    Connection to a person, household or business where available.

  • 05

    Category hierarchy

    The parent and child taxonomy around the signal.

  • 06

    Time series

    Historical changes in intent where available.

Rights

Legal and licensing

Rights, permitted uses, and licensing terms vary by dataset. Watt provides dataset-specific licensing documentation during diligence.

Source and provenanceWhere the underlying data originates.Dataset-specific
License typeThe license the dataset is offered under.Dataset-specific
Permitted useExamples could include analytics, model development or internal business use. Actual language is supplied per dataset.Dataset-specific
Commercial useWhether the data can support commercial products and services.Dataset-specific
AI and model trainingWhether the data can be used to train or evaluate models.Dataset-specific
Derived dataRights to outputs, features or models built from the data.Dataset-specific
RedistributionWhether the data or derivatives can be shared onward.Dataset-specific
ExclusivityWhether access can be exclusive to one buyer.Dataset-specific
Privacy and sensitive dataHow personal and sensitive information is treated.Dataset-specific
Geographic restrictionsWhere the data can be used or stored.Dataset-specific
Retention and deletionHow long data can be kept and how deletion works.Dataset-specific
Provenance

From source to signal

The lifecycle every Watt dataset passes through. Stages are set per dataset.

  1. 01SourceData acquired from licensed, proprietary or otherwise permitted sources.
  2. 02RightsRights and permitted uses established for the dataset.
  3. 03NormalizeRaw inputs standardized into a consistent schema.
  4. 04ResolveRecords matched, linked, deduplicated or enriched where appropriate.
  5. 05IndexData transformed into the Watt Signal Graph.
  6. 06RefreshDataset recomputed on its appropriate cadence.
  7. 07DeliverAvailable through MCP, Chat and API.
Methodology & provenanceShow detail
SourcingOn request
TransformationsOn request
Quality controlsOn request
Matching and resolutionOn request
Refresh methodologyOn request
Coverage limitationsOn request

Put the data to work

Explore the dataset directly in Watt or talk with our team about access, licensing, and delivery.

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